Qube, a leading local business events industry player, has won 10 prestigious awards at the Malaysia Business Events Awards 2025, held at the Kuala Lumpur Convention Centre. The company, which is celebrating its 20th anniversary this year, was honoured with five Excellence Awards and five Merit Awards in various categories. The awards were presented to Qube for its outstanding achievements in the MICE (Meetings, Incentives, Conferences and Exhibitions) industry. The categories included Exhibition Management Excellence Award, Trade Exhibition Excellence Award, Booth Design Excellence Award, Stage Design Excellence Award, and Purpose-Built Venue Excellence Merit Award. Some of the notable awards won by Qube include:
- Exhibition Management Excellence Award: Qube for Malaysia International Halal Showcase (MIHAS) 2024
- Trade Exhibition Excellence Award for events between 10,001–20,000 sqm: BuildXpo Malaysia 2024
- Booth Design Excellence Award for booths below 72sqm held in overseas: MyCEB Pavilion at IMEX Frankfurt
- Booth Design Excellence Award for single deck booth 73 sqm & above: Proton Pavilion at KLIMS 2024
- Stage Design Excellence Award: Acer APAC Predator League 2025
Qube was also recognised for its collaboration with the public sector in delivering national priorities under the 13th Malaysia Plan. The company has worked closely with various public agencies to align with national priorities, particularly in SME development, export growth, talent upskilling and business event-driven tourism. In 2024, Qube acquired the tenure to manage the Malaysia International Trade and Exhibition Centre (MITEC), the country’s largest business events venue. The company also acquired SEA Healthcare & Pharma Show (SEACare), a long-running business trade exhibition in the medical and pharma sector. Qube’s CEO, Richard Teo, stated: “This recognition means a great deal to us. It reflects the dedication of our team, the trust of our clients, and the strength of the partnerships we have built. These platforms do more than showcase what we can do. They position Malaysian brands globally, create new opportunities for SMEs, and attract long-term business and investment into the country.”
Qube continues to work closely with public agencies to align with national priorities. The company will play a central role in several major upcoming platforms, including MIHAS 2025, SME Venture@ASEAN 2025, ICW & BuildXpo 2025, and WE2025: Future in Motion. WE2025: Future in Motion
WE2025: Future in Motion is a flagship initiative for empowering women in business, leadership, and innovation. The event features four integrated pillars: a leadership conference, a large-scale trade and investment expo, curated business matching and key side events. The event is expected to attract 10,000 visitors, 1,000 delegates, 500 exhibitor booths, and generate RM100 million in trade and investment opportunities. Qube’s commitment to excellence and innovation is evident in its recent achievements. The company has grown from a boutique design-and-build agency into a powerhouse for creative and executional excellence in exhibitions and events. Qube’s purpose is to make a lasting difference through its platforms, empowering local brands, raising the bar in venue management, and driving innovation.
| Event | Category | Award/Recognition |
| MIHAS 2024 | Trade Exhibition Excellence Award | Excellence Award |
| BuildXpo Malaysia 2024 | Trade Exhibition Excellence Award | Excellence Award |
| IMEX Frankfurt | Booth Design Excellence Award | Merit Award |
| KLIMS 2024 | Booth Design Excellence Award | Excellence Award |
| Acer APAC Predator League 2025 | Stage Design Excellence Award | Excellence Award |
Qube’s partnership with the public sector is aligned with national priorities under the 13th Malaysia Plan. The company has worked closely with various public agencies to deliver national priorities in SME development, export growth, talent upskilling and business event-driven tourism. Qube’s commitment to innovation and excellence is evident in its recent achievements. The company has grown from a boutique design-and-build agency into a powerhouse for creative and executional excellence in exhibitions and events. Qube’s purpose is to make a lasting difference through its platforms, empowering local brands, raising the bar in venue management, and driving innovation. The company’s CEO, Richard Teo, stated: “We have always believed in using our platforms to make a lasting difference. Whether it is through delivering a high-impact trade show, empowering local brands, or raising the bar in venue management, our purpose has remained the same. Our growth is powered by talent, shaped by innovation, and guided by the values of inclusivity and excellence.”
Qube will continue to play a central role in several major upcoming platforms, including MIHAS 2025, SME Venture@ASEAN 2025, ICW & BuildXpo 2025, and WE2025: Future in Motion. In conclusion, Qube’s 20th anniversary is marked with a bold step forward in digital innovation, talent development, and regional collaboration. The company has won 10 prestigious awards at the Malaysia Business Events Awards 2025, reinforcing its long-term commitment to shaping the future of MICE. Qube’s purpose is to make a lasting difference through its platforms, empowering local brands, raising the bar in venue management, and driving innovation. The company will continue to play a central role in several major upcoming platforms, including MIHAS 2025, SME Venture@ASEAN 2025, ICW & BuildXpo 2025, and WE2025: Future in Motion.
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